It is Friday. I am supposed to be all excited right? The weekend is here!
Well the weekend is just a reminder to me of how fast the week went and I still have things to do for tomorrows tasting event. It will be a long day out at the farm with some of the best Distilleries that Washington has to offer.
There is a VIP session and two general sessions that go until 9pm. We always do well at these events and especially the ones so close to home. Lots of familiar faces and friends will be coming through.
This will also be a great event for us to tease the two new products we have coming out. We will have bottles of the new Peach Cobbler and the White Lightning along with the new Apple Pie branding to show everyone.
Oh! Yesterday we were issued an order number in Oregon! Yes that is another state we are in. Oregon is sweet because it is a controlled stated. Everything goes through the State Liquor Control Board and it is not easy to get in. Now that we are approved and have an order number we will be marketing directly to the stores to bring Eve’s in. Once we have a few stores that bring it in, the state will put a program in place to put it in all of the stores. That is over 300 new placements! Still a lot of work to do for that but we are in the game now in Oregon!
The Goal for this year is to be in 10 states total by the end of the year. We are now in 4 so almost halfway there. We are pretty close in a couple other states and I really think the new branding will be a big win for us. It addresses the concerns that were shared with us and stays true to what we originally designed.
I hope we do not have to wait too long for the TTB to approve the new design so we can move forward on this whole thing and get a couple new products out sooner than later!
365 Days To My First Million. 